MTV is the latest company to announce a big cell phone deal, this time with Motorola:
Wireless phone maker Motorola and music programmer MTV International on Wednesday said they had struck an alliance that seeks to turn teenagers’ mobile phone screens into a hip broadcast medium. “We are creating mobile music,” Geoffrey Frost, global head of marketing for Motorola, told a news conference at the CeBIT electronics trade show in Hannover, Germany. “What we are looking at is extending the MTV channel to the one thing that doesn’t sit in your living room and on your desk,” he said. (full story)
Oh yeah, Sony Music announced a big deal, too.
Is it just me, or does all of this smell like early 1998 internet? A lot of bad ideas getting a lot of funding? Who is going to start a Fucked Company for the wireless world?